Case Study
100 Crosby Street
Redevelopment of Historic Commercial Property • Reconfiguration of Building Lobby/Entrance & Retail
Location
Soho, New York, NY
Building Size
175,000 square feet
Floors
6 stories
Project
- Relocated the building’s core, lobby and entrance from Broadway to Crosby Street, rebranding the property 100 Crosby Street.
- Created 9,000 SF of trophy retail space in Prime SoHo on Broadway.
- Beautiful new building lobby and entrance and renovation and modernization of all elevators, common corridors and restrooms.
- All windows replaced throughout building.
Results
- Increased rentable sq ft by 10%, retail rents by 100%, office rent by 15% and NOI by over 70%.
- Secured a 20-year lease with retailer Converse (credit backed by Nike, Inc).